2.19.2011

UCA.1 :: barnstorming&mind map


In this project, our design team would choose one brand and re-design it. After the presentation for our last brief, we went to a pub. George, Wen Chia, Spyros and I started to brainstorm. We talked about the different kind of brands, from foods to car.Suddenly, George said how about UCA. We all agree with this idea, because this brand is near to us and also by improving the identity would make lives better. Thereby, after brainstorming, our design team decided that UCA would be the brand, which we are going to re-design.

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